Client
Jeep of Hawaii
Service
Production
Genre
Commercial
About this project
Jeeps are rad vehicles but we always see them climbing up mountains and going across harsh terrain. We wanted to show the same thing but with some good times around the island of Hawai’i
The Vision
We envisioned tropical paradise with laughter and family fun. We also wanted to keep the Jeep’s legacy of being able to go anywhere.
The Outcome
We are glad that we could keep the Jeep name and its elements for the fun family campaign.