Commercial Branding / AMP STUDIOS
Homage — Restaurant Brand Film
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- Featured brand / organization
- Homage
- AMP’s role
- Production and post-production
- Format
- Commercial Branding
The brief: introduce a restaurant with a purpose
Homage’s concept in Kailua-Kona, Hawaii, centered on open-hearth cooking. The restaurant needed a film to introduce that idea to the community and support fundraising efforts. The communication challenge was to make a proposed restaurant feel understandable and personal: what it stood for, why it mattered and what supporters were being invited to help create.
AMP’s role: production and post-production
AMP Studios handled production and post-production for the brand film. Our work brought the restaurant’s concept and purpose into a finished piece that could be shared with prospective supporters. The project sits at the intersection of food, hospitality and brand storytelling, with a specific business idea at the center of the film.
The finished work
The result is a restaurant brand film built around introducing Homage and its open-hearth concept. Watch the film above for the creative work itself. For hospitality businesses planning their own content, this project is an example of using a film to explain the idea behind a business before asking an audience to take the next step.
Plan your next film
Launching a restaurant or introducing a new hospitality concept in Maui or elsewhere in Hawaii? Tell us about your story, audience and launch date.
Explore our Maui and Hawaii video production services or plan ongoing brand content.
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